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Hostboard.com Advertising Specifications

Updated: February 10, 2003

At Hostboard we strive not only to have the best environment for hosting message boards but also one that caters to you the advertiser.

Banners, buttons and much more...
With our delivery system we can handle different types of banners in various sizes. Thanks to our flexible delivery engine it can handle regular banners and buttons, pop-ups, text ads, DHTML banners and much more. We can even can handle tracking of Flash banners which aren't specially prepared.

Targeting and capping
Thanks to an advanced targeting software can deliver different banners based on many different parameters, such as keyword, IP address, domain, weekday, hour of the day, language, browser or operating system. It is even possible to combine these parameters and use logical operators to create very specific situations in which banners are delivered. In addition to this it is also possible to limit the delivery of banners based on how often a banner is already shown to a specific visitor and how long since the visitor last saw the banner.

Statistics
Advertisers are able log in into the user interface and view statistics about how their banners are performing. Apart from a simple overview, they can view monthly, weekly, daily and hourly statistics. Advertisers can also export reports in CSV format for use in Microsoft Excel.

GeoTargeting
With our software we are also able to target banners to specific countries or continents. For example: if you have a set of banners, each in a different language or targeted for different countries you can use this feature to make sure the correct banner is shown to the correct users

468 X 40 Text Link Specifications:

No embedded tables.
No 3rd party serving of the HTML (no IFRAMES)

468 X 60 Banner Ad Specifications:

468 X 60 pixels standard or animated .GIF Image:
- Maximum File Size: 15k.
- Alt text: 50 characters max (including spaces and punctuation.)
468 X 60 pixels HTML No advanced streaming or richmedia (i.e. shockwave, flash...) only simple HTML.
- Maximum Download Size: 12k. (Including all text and graphics.)
- No embedded tables.
- No 3rd party serving of the HTML (no IFRAMES)
- Pull down menus and text should leave ample space to accommodate all reasonable browser settings. Method attribute for any forms must be "get" (not "post")
- When using a table and form tags for HTML banners, the correct syntax should be
  
  <table border="0" width="468" height="60" cellspacing="0" cellpadding="0">
  <form method="get" action="http://yourdomain.old/cgi-bin/goscript.cfm" target="_top">
  <tr>
  
  The form should go between the open <table> tag and the first <tr> The close form tag should go between the last </tr> and </table> tags.
- Ad unit must be built within one table (no nested table tags).
- CGI Scripts must reside on client's server (not Hostboard.com)
- Javascript, CSS, and dHTML: All must work or degrade well on Microsoft Internet Explorer 3.2+ and Netscape Communicator 4+. The content must be constrained to the dimensions of the button (468 x 60).

120 x 240 Vertical Button Specifications:

120 X 240 pixels standard or animated .GIF Image:
- Maximum File Size: 12k.
- Alt text: 50 characters max (including spaces and punctuation.)
120 X 240 pixels HTML No advanced streaming or richmedia (i.e. shockwave, flash...) only simple HTML.
- Maximum Download Size: 12k. (Including all text and graphics.)
- No embedded tables.
- No 3rd party serving of the HTML (no IFRAMES)
- Pull down menus and text should leave ample space to accommodate all reasonable browser settings. Method attribute for any forms must be "get" (not "post")
- When using a table and form tags for HTML banners, the correct syntax should be
  
  <table border="0" width="120" height="240" cellspacing="0" cellpadding="0">
  <form method="get" action="http://yourdomain.old/cgi-bin/goscript.cfm" target="_top">
  <tr>
  
  The form should go between the open <table> tag and the first <tr> The close form tag should go between the last </tr> and </table> tags.
- Ad unit must be built within one table (no nested table tags).
- CGI Scripts must reside on client's server (not Hostboard.com)
- Javascript, CSS, and dHTML: All must work or degrade well on Microsoft Internet Explorer 3.2+ and Netscape Communicator 4+. The content must be constrained to the dimensions of the button (120 X 240).

120 x 600 Skyscraper Specifications:

120 X 600 pixels standard or animated .GIF Image:
- Maximum File Size: 14k.
- Alt text: 50 characters max (including spaces and punctuation.)
120 X 600 pixels HTML No advanced streaming or richmedia (i.e. shockwave, flash...) only simple HTML.
- Maximum Download Size: 14k. (Including all text and graphics.)
- No embedded tables.
- No 3rd party serving of the HTML (no IFRAMES)
- Pull down menus and text should leave ample space to accommodate all reasonable browser settings. Method attribute for any forms must be "get" (not "post")
- When using a table and form tags for HTML banners, the correct syntax should be
  
  <table border="0" width="120" height="600" cellspacing="0" cellpadding="0">
  <form method="get" action="http://yourdomain.old/cgi-bin/goscript.cfm" target="_top">
  <tr>
  
  The form should go between the open <table> tag and the first <tr> The close form tag should go between the last </tr> and </table> tags.
- Ad unit must be built within one table (no nested table tags).
- CGI Scripts must reside on client's server (not Hostboard.com)
- Javascript, CSS, and dHTML: All must work or degrade well on Microsoft Internet Explorer 3.2+ and Netscape Communicator 4+. The content must be constrained to the dimensions of the button (120 X 600).

160 x 600 Wide Skyscraper Specifications:

160 x 600 pixels standard or animated .GIF Image:
- Maximum File Size: 16k.
- Alt text: 50 characters max (including spaces and punctuation.)
160 x 600 pixels HTML No advanced streaming or richmedia (i.e. shockwave, flash...) only simple HTML.
- Maximum Download Size: 16k. (Including all text and graphics.)
- No embedded tables.
- No 3rd party serving of the HTML (no IFRAMES)
- Pull down menus and text should leave ample space to accommodate all reasonable browser settings. Method attribute for any forms must be "get" (not "post")
- When using a table and form tags for HTML banners, the correct syntax should be
  
  <table border="0" width="160" height="600" cellspacing="0" cellpadding="0">
  <form method="get" action="http://yourdomain.old/cgi-bin/goscript.cfm" target="_top">
  <tr>
  
  The form should go between the open <table> tag and the first <tr> The close form tag should go between the last </tr> and </table> tags.
- Ad unit must be built within one table (no nested table tags).
- CGI Scripts must reside on client's server (not Hostboard.com)
- Javascript, CSS, and dHTML: All must work or degrade well on Microsoft Internet Explorer 3.2+ and Netscape Communicator 4+. The content must be constrained to the dimensions of the button (160 x 600).

Contact Information

If you have any questions about advertising with us or about Hostboard in general, please contact us at