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Author Topic: Letter to Vicky Marion
CONVERGENCE
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posted April 28, 2008 06:35 PM      Profile for CONVERGENCE     Send New Private Message      Edit/Delete Post  Reply With Quote 
Vicky Marion CEO Altec Lansing

Dear Vicki Marion

I've probably known Altec Products before you even heard of the name. I was wondering
why the company that you control has shut it's eyes on the professional line .

Your missing on a good market niche. The Altec drivers are the best speakers ever produced.
They have the most resolution or definition and efficiency.

If your intimidated by the new products introduced by JBL and EV and VDOSC.

You can compete by collaborating with Bill in designing a driver with Neodymium magnets.
This reduces the weight of the driver by ˝ half.

Then a line array is possible for Altec and you could reintroduce also the VOTT line for commercial cinema.


I'm just trying to help.

You have a big name to carry. Computer speakers wont give you full satisfaction.There will always be something that is just not right about your company.


Concerned

P.S. Please E MAil me for futher discussion.

..............................

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O G
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posted April 28, 2008 11:38 PM      Profile for O G   Email O G   Send New Private Message      Edit/Delete Post  Reply With Quote 
Wasted time I'm afraid.
1. It's all about money. Altec Pro wanted to build cheap stuff and market it as Altec.

2. You WAY underestimate how hard it would be to compete with the manufacturers already entrenched...and you mention just a few when the list is closer to 30.

With 30 big manufactures- by struggling to an even share Altec could get 3 % of the market.

And all this in today's economy. Just plain flat ain't gonna happen. You keep repeating the answer is neodymium speakers...

The only answer for Altec would be as a boutique brand- one of the last refuges for crazies like us. Both GPA and Iconic realize that I think- they can't compete with the "crank 'em outs" price wise- so don't try.

--------------------

Sound is nothing but disturbed air molecules, in an organised fashion.-Bob Brozman


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CONVERGENCE
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posted April 29, 2008 04:58 PM      Profile for CONVERGENCE     Send New Private Message      Edit/Delete Post  Reply With Quote 
I know how you feel about the whole thing O G.
But take a closer look at some JBL products like the EON . They sold 300,000 units as of today. A light weight driver mounted inside a plastic frame cabinet.

The only way they could come to this was to reduce the weight of their drivers in half.

I prefer the positive outlook and the possibilities . Don't forget they have the name Altec Lansing .

You stick that name on a EON speaker and you would probably sell 500,000 units.


...........

[ April 29, 2008 04:59 PM: Message edited by: CONVERGENCE ]

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bfish
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posted April 29, 2008 05:57 PM      Profile for bfish     Send New Private Message      Edit/Delete Post  Reply With Quote 
It was good while it lasted, but it's over, it's gone, and it will never be again. You don't have to like it, but no amount of not liking it is going to change it. Appreciate the memories and artifacts for what they are, memories and artifacts.

--------------------

bfish

"We're going ALL the way, till the wheels fall off and burn!"
Bob Dylan/"Brownsville Girl"


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Posts: 1865 | From: Arkansas | Registered: Dec 2004  |  IP: Logged | Problem w/ Post?
O G
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posted April 29, 2008 07:02 PM      Profile for O G   Email O G   Send New Private Message      Edit/Delete Post  Reply With Quote 
The difference on the Eon would be about two pounds-

BTW the Eon driver isn't mounted in the cabinet...the plastic frame is molded as part of the cabinet...

If that's what Altec would have to do to survive, let it die...

Again, I think you have all the wrong approach.

Altec shouldn't be building speakers to compete with a company already in place.

And no, Altec won't sell more than JBL.

Most buyers know Altec as computer speakers. Those of us here are a dying breed.

The only way Altec could make a comeback is if I hit the lottery. I'd make Plantronics an offer, get the name back, and probably work with Bill on reissuing all the old Alnico stuff and bring in some new designs...

Anybody holding their breath for a 26 million to one long shot?

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bfish
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posted April 29, 2008 07:55 PM      Profile for bfish     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by O G:
...I'd make Plantronics an offer, get the name back...

It (the name) might be cheaper than one might think. See Plantronics' financial report. Annual losses in their Audio Entertainment Group (Altec Lansing) are many millions, and getting worse every quarter.

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Audio_by_Goodwill
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posted April 29, 2008 08:08 PM      Profile for Audio_by_Goodwill     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by O G:
Most buyers know Altec as computer speakers.

Yup, just the other day, I was talking to a guy about having an Altec speaker from the 40's/50's, and he said, "That companies been around that long?". I then explained to him that the Altec Lansing that he knows is Sparcomatic. However, I would argue that most/many sound people know of the real Altec Lansing, even if the common man on the street thinks computer speakers.

quote:

The only way Altec could make a comeback is if I hit the lottery.

Although, not likely, another established company buying the name/company and re-establishing could work. ..... but again, not likely.

--------------------

Audio_by_Goodwill
Michigan, USA


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O G
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posted April 29, 2008 08:15 PM      Profile for O G   Email O G   Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by Audio_by_Goodwill:
[QB]
quote:
Originally posted by O G:
Most buyers know Altec as computer speakers.

Yup, just the other day, I was talking to a guy about having an Altec speaker from the 40's/50's, and he said, "That companies been around that long?". I then explained to him that the Altec Lansing that he knows is Sparcomatic. However, I would argue that most/many sound people know of the real Altec Lansing, even if the common man on the street thinks computer speakers.


The 20 % of Sound men who know what they are doing know about Altec.

Not enough of them to sell 500,000 Eons- and sound men who know what they are doing don't buy Eons either.

Point is- don't count on the name Altec to sell it. Most people ain't like us.

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Audio_by_Goodwill
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posted April 29, 2008 08:32 PM      Profile for Audio_by_Goodwill     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by O G:
Not enough of them to sell 500,000 Eons- and sound men who know what they are doing don't buy Eons either.

I wouldn't want Altec to build Eons.

quote:

Point is- don't count on the name Altec to sell it. Most people ain't like us.

I wouldn't count on it.... I believe it would help Though. Remember, I didn't say it was likely!

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O G
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posted April 29, 2008 09:19 PM      Profile for O G   Email O G   Send New Private Message      Edit/Delete Post  Reply With Quote 
NP.

I'm just trying to communicate that I think Altec, if it were to make a comeback, should start out trying to make a few customers happy rather than please the masses.

Convergence keeps saying "line arrays', neodymium" and I keep telling him no, Alnico reissues and designs developed from them.

Plus, say, the 3184 and select pieces of the newer stuff.

Get people like movie producers asking for Altec. The masses will follow.

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CONVERGENCE
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posted April 30, 2008 08:09 PM      Profile for CONVERGENCE     Send New Private Message      Edit/Delete Post  Reply With Quote 
quote:
Originally posted by O G:
Not enough of them to sell 500,000 Eons- and sound men who know what they are doing don't buy Eons either.

Hmm .

Take a look at this.

Main towers


Side fills

What's in those towers?

What's on stage as monitors

Wow EON!!

This guy must know what he's talking about.


The towers were already playing songs by Crosby Stills and Nash and The Band, two groups Bill worked with. They found their first use in Central Park, working for the New York Metropolitan Opera.

No more explaining to do.

I forgot to mention that this was a Bill Hanly set up winner of the prestigious Panelli award.

...............

.......................

[ May 01, 2008 06:38 PM: Message edited by: CONVERGENCE ]

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valhallax
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posted May 01, 2008 01:13 AM      Profile for valhallax   Author's Homepage     Send New Private Message      Edit/Delete Post  Reply With Quote 
if i had the money put in those towers, id have og and bill get together and let them have the spare change for better sound, maybe get some silk screens done, for speaker covers, with gpa's name all over it. just sayin'...if i had the money, id let gm design a speaker to blow away designer botique systems, with gpa drivers. id propegate our brand to the hilt..advecate no other. but then again im a radical speaker fundementalist

--------------------

"those sounds to which no definite pitch can be assigned are usually classified as noise"
harvey fletcher-1928


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O G
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posted May 01, 2008 09:00 AM      Profile for O G   Email O G   Send New Private Message      Edit/Delete Post  Reply With Quote 
Convergence you have one problem..

You never get facts straight.

Do you really think an Eon sitting on a Crosby Stlls Nash stage is going to be exactly what you buy in a store?

You aren't a professional sound man. Go to any of the pro sound forums and ask about Eons.

One company using what may or may not be a modded pair doesn't prove anything, except it's more important to you to win.

Give me some statistics on how many pro sound companies use Eons, instead of poking around till you find one picture to support you when you are wrong.

If Altec has to build Eons, let it die a dignified death instead.
The Eon is just a giant computer speaker in drag.

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RKLee
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posted May 01, 2008 04:16 PM      Profile for RKLee   Email RKLee   Send New Private Message      Edit/Delete Post  Reply With Quote 
The Altec that we know of A2/A4, A7 288/290 etc is long dead. Trying to resurrect a dead company is a pretty expensive ordeal. Sparkomatic is just trying to capitalize on the name before they close down the division at some point.

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O G
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posted May 01, 2008 05:42 PM      Profile for O G   Email O G   Send New Private Message      Edit/Delete Post  Reply With Quote 
Done deal, RK. They closed it.

Convergence is trying to get them to re-open it..he mentions Eons.

I'm taking the position- why?

The Altec I remember didn't manufacture Eons.

I think the Altec I remember might still make it as a very service oriented low volume manufacturer of quality.

But an Altec run by bean counters- just let it die.

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